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"Guerrilla Marketing (Comprehensive Summary)" was written by Jay Conrad Levinson.

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Levinson, Jay Conrad. Guerrilla Marketing (Comprehensive Summary). Lex, lex-books.com/book/guerrilla-marketing-comprehensive-summary-56ca2f79-ed22-5eb6-a7cd-d6c3ff8684d9.

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Levinson, J. C. (n.d.). Guerrilla Marketing (Comprehensive Summary). Lex. https://lex-books.com/book/guerrilla-marketing-comprehensive-summary-56ca2f79-ed22-5eb6-a7cd-d6c3ff8684d9

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Levinson, Jay Conrad. Guerrilla Marketing (Comprehensive Summary). Lex. https://lex-books.com/book/guerrilla-marketing-comprehensive-summary-56ca2f79-ed22-5eb6-a7cd-d6c3ff8684d9.