MARKSTRAT3

MARKSTRAT31998
Hubert Gatignon, Jean-Claude Larreche, Jean-Claude Larréché
Details
- First published
- 1998
- OL Work ID
- OL2638852W
Subjects
Management gamesMarketingComputer simulationSales & marketing managementBusiness & EconomicsBusiness / Economics / FinanceTextbooksBusiness/EconomicsAdvertising & PromotionMarketing - GeneralBusiness & Economics / Marketing / General