Jean-Claude Usunier

International and cross-cultural management research

1998

Marketing across cultures

1996

International Marketing

1993

Introduction à la recherche en gestion

1993

Commerce entre cultures

1992

International business negotiations

Interkulturelles Marketing

Oral pleasure and expatriate satisfaction

1994

La grande triche

1994

Management international

1985

Environnement international et gestion de l'exportation

1985

Pratique de la prévision à court terme

1982

Intercultural Business Negotiations

AIDS and Business

International and Cross-Cultural Business Research

Religion as brands

AIDS and Business. Routledge Advances in Management and Business Studies, Volume 41

Religions As Brands

Marketing Across Cultures EBook

Business and Marketing Across Cultures

Higher Education Business

Works