L
Leonard L. Berry
1942
18 works on record
Works

Management lessons from Mayo Clinic
2008

Un Buen Servicio Ya No Basta
2003

Como Descubrir el Alma del Servicio
2001

Die Kunst Kunden zu begeistern. Neun Erfolgsfaktoren für Service der Extraklasse
2000

Discovering the soul of service
1999

On great service
1995

Marketing services
1991

Service quality
1989

Bankers who sell
1985

Marketing for the bank executive
1974

Marketing and the social environment
1973

Emerging perspectives on services marketing

Xiang shi jie zui hao de yi yuan xue guan li
Capture and communicate value in the pricing of services
Capture and communicate value in the pricing of services
1996
Marketing for bankers
Marketing for bankers
1975
Servqual, a multiple-item scale for measuring customer perceptions of service quality
Servqual, a multiple-item scale for measuring customer perceptions of service quality
Financial institution marketing
Financial institution marketing
Ten lessons for improving service quality
Ten lessons for improving service quality