“The best ideas come as jokes. Make your thinking as funny as possible.””
“The consumer isn't a moron. She is your wife.””
“I don't know the rules of grammar. If you're trying to persuade people to do something, or buy something, it seems to me you should use their language.””
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<a href="https://lex-books.com/author/david-ogilvy"><img src="https://lex-books.com/badges/read-on-lex.svg" alt="Ogilvy, David on Lex" width="160" height="40"></a>[](https://lex-books.com/author/david-ogilvy)[url=https://lex-books.com/author/david-ogilvy][img]https://lex-books.com/badges/read-on-lex.svg[/img][/url]Ogilvy, David on Lex: https://lex-books.com/author/david-ogilvy