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Advertising Management in a Digital Environment

Advertising Management in a Digital Environment2021

Kim Bartel Sheehan, Larry D. Kelley

2.5(2)on Goodreads

Details

First published
2021
OL Work ID
OL25287979W

Subjects

AdvertisingManagementAdvertising media planningRelationship marketingDigital mediaPublicitéGestionPlans médiasMarketing relationnelMédias numériquesBUSINESS & ECONOMICS / Advertising & PromotionBUSINESS & ECONOMICS / ManagementBUSINESS & ECONOMICS / Industries / Media & Communications Industries

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Book data from Open Library. Cover images courtesy of Open Library.