
Marketing strategy1992
Harper W Boyd Jr., Orville C. Walker, Jean-Claude Larreche, Orville C., Jr. Walker, Harper W. Boyd, John Mullins
Details
- First published
- 1992
- OL Work ID
- OL1832236W
Subjects
MarketingManagementStrategic planningSales & marketingBusiness & EconomicsBusiness / Economics / FinanceBusiness/EconomicsBusiness & Economics / Marketing / GeneralManagement - GeneralMarketing - GeneralSales & marketing managementMarketing ManagementBusiness strategyStrategisch managementMarketing, managementMarketingmanagementMarketingstrategieStrategische planning