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A framework for identifying the legal and political risks of using new information technologies to support marketing programs

A framework for identifying the legal and political risks of using new information technologies to support marketing programs

Paul N. Bloom

Details

OL Work ID
OL38764577W

Subjects

TelemarketingRight of PrivacyMarketingLaw and legislationPolitical aspects

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Book data from Open Library. Cover images courtesy of Open Library.