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Consumer behavior and marketing strategyConsumer behavior and marketing strategy

Consumer behavior and marketing strategy1990

Jerry Carl Olson, J. Paul Peter

Details

First published
1990
OL Work ID
OL1870261W

Subjects

MarketingConsumer behaviorConsommateursAttitudesStrategisches ManagementVerbraucherverhaltenConsommateurs - Attitudes

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Book data from Open Library. Cover images courtesy of Open Library.