The undermining of beliefs in the autonomy and rationality of consumers

The undermining of beliefs in the autonomy and rationality of consumers2007
Details
- First published
- 2007
- OL Work ID
- OL3515295W
Subjects
Consumer behaviorConsumersConsumers' preferencesMarketingPsychological aspectsPsychological aspects of MarketingResearchConsommateursPréférencesComportementRechercheAspect psychologique