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Marketing theoryMarketing theory

Marketing theory

Shelby D. Hunt

About this book

One of the true classic texts in marketing is now thorougly revised and updated. The book combines earlier

Details

OL Work ID
OL4447915W

Subjects

MarketingMarketing researchRechercheBUSINESS & ECONOMICSIndustrial ManagementManagementManagement ScienceOrganizational Behavior

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HardcoverOpen Library
Book data from Open Library. Cover images courtesy of Open Library.