Commercialism and Journalism

A scholarly essay written in the early 20th century, specifically in the late 1900s. This book serves as an analytical treatise that explores the relationship between commercialism and the journalistic profession. It delves into the ethical dilemmas faced by journalists and the effect of advertising in shaping public opinion through the press. In his discourse, Holt discusses how commercial interests, particularly advertising, have increasingly influenced journalistic integrity and the independence of newspapers. He analyzes the profound impact that financial pressures from advertisers impose on editorial policy and content, suggesting that journalism, once a noble profession, is now often viewed as a commercial enterprise. Holt highlights various aspects of the media's evolution, including the pressures faced by editors, the rise of public relations, and the implications of advertising on news reporting. He also contrasts the power of modern advertising with the original ideals of journalism, advocating for a return to integrity and social responsibility in the media landscape.