P
Peter E. Rossi
7 works on record
Works
Bayesian statistics and marketing
Bayesian statistics and marketing
2005
Is household-specific targeting worth it?
Is household-specific targeting worth it?
1994
Choice Models in Marketing
Choice Models in Marketing
Handbook of the Economics of Marketing
Handbook of the Economics of Marketing
Handbook of the Economics of Marketing : Volume 1
Handbook of the Economics of Marketing : Volume 1
BUNDLE
BUNDLE
BUNDLE : Rossi : Evaluation 7e + Holden
BUNDLE : Rossi : Evaluation 7e + Holden