A. Parasuraman
15 works on record
Works
Marketing Research
Spss Software
Techno-ready marketing
Servqual, a multiple-item scale for measuring customer perceptions of service quality
The Nature and Determinants of Customer Expectations of Service (Working Paper, Report No 91-113)
Ama Educators' Proceedings Enhancing Knowledge Development in Marketing 1990 (Ama Educator's Proceedings Enhancing Knowledge Development in Marketing)
A Conceptual Model of Service Quality and Its Implications for Future Research (Report No 84-106)
An Empirical examination of relationships in an extended service quality model
A conceptual model of service quality and its implications for future research.
Understanding Literature Mla Update Paperback Plus Kalaidjian Understanding Andwriting About Literature
I/M Marketing Research
Moving forward in service quality research
Marketing Research With Webcard And S P S S Cd-rom
Servqual
Ten lessons for improving service quality