This business of music marketing & promotion
This business of music marketing & promotion1999
About this book
"This Business of Music Marketing and Promotion, an invaluable guide to planning and producing a complete marketing campaign for selling music to the listening public, arms the reader with key strategies and tools to ensure that a musical recording reaches its full sales potential."--BOOK JACKET.
Details
- First published
- 1999
- OL Work ID
- OL1963555W
Subjects
Popular musicVocational guidanceMarketingWriting and publishingMusic tradeSound recordingsVermarktungManagementMusikPopmusikSales-promotionMusicEconomic aspectsMusic, vocational guidance