Why We Buy

About this book
The science, mechanics, demographics, and dynamaics of shopping.
Details
- OL Work ID
- OL8311868W
Subjects
RechercheShoppingMarketingConsommateursComportementComportamiento del consumidorInvestigacionesKoopgedragConsumer behaviorMarketing researchMercadeoMagasinageConsumentengedragPsychological aspectsPlanning