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The Future of the Multinational CompanyThe Future of the Multinational Company

The Future of the Multinational Company

Julian Birkinshaw

About this book

Recent Events -from September 11, to the anti-globalization protests to the collapse of the high-tech boom have accentuated the sense that the global economy is moving into uncharted waters Bringing together the leading authorities on globalization and international business The Future of the Multinational Company looks ahead to the new challenges facing multinational firms and predicts what the multinational company will look like in ten years time. Brings together the leading authorities in the field of global / international busi-ness. Accademically rigourous but accessible ? Addresses a topic of concern to practitioners and academics alike

Details

OL Work ID
OL15185953W

Subjects

BusinessNonfictionInternational business enterprises

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HardcoverOpen Library
Book data from Open Library. Cover images courtesy of Open Library.