Interview with Ritu Kumar, interviewed by Henry McGee, New Delhi, India by Harvard Business School, Henry McGee, Ritu Kumar

Interview with Ritu Kumar, interviewed by Henry McGee, New Delhi, India

Harvard Business School, Henry McGee, Ritu Kumar

About this book

Ritu Kumar describes the founding of her fashion business in India in the 1960s and how she helped revive traditional Indian handicrafts. She explains that the Indian fashion market is different from other fashion markets and how she balances Indian particularity with international appeal.

Details

OL Work ID: OL43626397W

Subjects

InterviewsWomen's clothing industryTextile industryRetail tradeBusinesswomenWomen-owned business enterprisesFashion merchandisingEntrepreneurshipArtisansSupply and demandSocial responsibility of businessBusinessHistoryCommerceRitika Private Limited

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