Marketing Research with IBM® SPSS Statistics

Marketing Research with IBM® SPSS Statistics
Nathalie Demoulin, Karine Charry, Kristof Coussement, Nico Heuvinck
Details
- OL Work ID
- OL25242858W
Subjects
Spss (computer program)Marketing researchSocial sciences, statistical methodsSocial sciencesStatistical methodsComputer programsData processingSciences socialesMéthodes statistiquesLogicielsMarketingRechercheInformatiqueSPSS (Computer file)