Lex

Browse

GenresShelvesPremiumBlog

Company

AboutJobsPartnersSell on LexAffiliates

Resources

DocsInvite FriendsFAQ

Legal

Terms of ServicePrivacy Policygeneral@lex-books.com(215) 703-8277

© 2026 LexBooks, Inc. All rights reserved.

Cases in promotional strategyCases in promotional strategy

Cases in promotional strategy1971

James F. Engel

Details

First published
1971
OL Work ID
OL3536960W

Subjects

Case studiesMarketingAdvertisingFallstudiensammlungWerbung

Find this book

Open Library
Book data from Open Library. Cover images courtesy of Open Library.