Lex

Browse

GenresShelvesPremiumBlog

Company

AboutJobsPartnersSell on LexAffiliates

Resources

DocsInvite FriendsFAQ

Legal

Terms of ServicePrivacy Policygeneral@lex-books.com(215) 703-8277

© 2026 LexBooks, Inc. All rights reserved.

Guerrilla publicityGuerrilla publicity

Guerrilla publicity

Jay Conrad Levinson

About this book

Presents advice for increasing a product's visibility, from how to make friends in the media to using the Internet, making a catchy introduction, and using press kits to increase exposure.

Details

OL Work ID
OL21241851W

Subjects

PublicityAdvertising campaignsAdvertising & PromotionBUSINESS & ECONOMICS

Find this book

Open Library
Book data from Open Library. Cover images courtesy of Open Library.