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Customers.Com (Century Business)Customers.Com (Century Business)

Customers.Com (Century Business)1998

Patricia B. Seybold

About this book

This text shows how to use the Internet to keep customers, increase sales, and improve profits. It offers practical, easy-to-understand and apply advice based on proven marketing principles and on real, detailed case-studies of how well-known corporations are using the Internet successfully.

Details

First published
1998
OL Work ID
OL1900189W

Subjects

Customer servicesInternet marketingWorld wide webInternetBusiness, computer network resources

Find this book

HardcoverOpen Library
Book data from Open Library. Cover images courtesy of Open Library.