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Digital Marketing Foundations and StrategyDigital Marketing Foundations and Strategy

Digital Marketing Foundations and Strategy2023

Debra Zahay, Lauren Labrecque, Mary Lou Roberts, Brooke Reavey

3.5(2)on Goodreads3.0(1)on Hardcover

About this book

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns with business objectives with this new edition of the global bestseller.

Details

First published
2023
OL Work ID
OL31181614W

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Book data from Open Library. Cover images courtesy of Open Library.