Influence of National Culture on Customers' Cross-Buying Intentions in Asian Banking Services
Influence of National Culture on Customers' Cross-Buying Intentions in Asian Banking Services
Details
- OL Work ID
- OL21270446W
Subjects
Banks and banking, asiaConsumer behaviorCross-selling financial servicesCross-cultural studiesBanks and bankingCustomer servicesBUSINESS & ECONOMICS / GeneralBUSINESS & ECONOMICS / Economics / General