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From Customer Retention to a Holistic Stakeholder Management SystemFrom Customer Retention to a Holistic Stakeholder Management System

From Customer Retention to a Holistic Stakeholder Management System

Margit Huber, Susanne O'Gorman

Details

OL Work ID
OL20772129W

Subjects

Customer relationsConsumer satisfactionTotal quality management

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Book data from Open Library. Cover images courtesy of Open Library.