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Managing and marketing services into the 1990sManaging and marketing services into the 1990s

Managing and marketing services into the 1990s

Luiz Moutinho, Neil Morgan, Richard Teare

Details

OL Work ID
OL19054518W

Subjects

Service industriesManagementDienstleistungDienstleistungsbetriebDienstleistungssektorMarketingDienstensectorAufsatzsammlung

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Book data from Open Library. Cover images courtesy of Open Library.