
Marketing research for managers1984
About this book
xii, 322 p. : 25 cm
Details
- First published
- 1984
- OL Work ID
- OL2826334W
Subjects
Marketing researchManagement & management techniquesMarket researchMarketing - GeneralBusiness / Economics / FinanceBusiness & EconomicsBusiness/EconomicsMarketing - ResearchAdvertising & PromotionBusiness & Economics / Marketing / GeneralManagement - GeneralMarketing, managementMarketingManagementRechercheGestion