Educating the consumer
About this book
Documents, analyzes, and presents an historical argument to explain how schools, sdvertising, and media have together created a consumerist ideology that is central in American life and the driving force of the global ecomomy. --Publisher.
Details
- OL Work ID
- OL15047868W
Subjects
HistoryConsumer behaviorConsumer educationAdvertisingMass mediaAdvertising, historyMass media, united states, historyConsommateursComportementHistoireÉducationSOCIAL SCIENCEAnthropologyCulturalPOLITICAL SCIENCEPublic PolicyCultural PolicyPopular Culture