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30 nian Zhongguo chang xiao shu shi

30 nian Zhongguo chang xiao shu shi

Yuemu Sun, Xusheng Wu

About this book

本书勾画了改革开放30年中国大陆畅销书现象的产生,发展,演进历程.立足畅销书的出版运作与市场营销攻略的进步,剖析30年来经典畅销书案例.同时,注重通过对中国大陆和同期港台,国外畅销书潮流的对比,解读30年来,特别是近几年来图书市场上的类型畅销书.

Details

OL Work ID
OL33080323W

Subjects

Best sellersHistoryPublishers and publishingBooks and reading

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Book data from Open Library. Cover images courtesy of Open Library.