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Economic and social impacts of media advertising

Economic and social impacts of media advertising1989

Rudolph Gerhard Penner

Details

First published
1989
OL Work ID
OL3117369W

Subjects

AdvertisingAdvertising media planningEconomic aspectsEconomic aspects of AdvertisingEconomic aspects of Mass mediaMass media

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Book data from Open Library. Cover images courtesy of Open Library.