A nonparametric approach to perceptions-based market segmentation

A nonparametric approach to perceptions-based market segmentation2000
Details
- First published
- 2000
- OL Work ID
- OL12011495W
Subjects
Mathematical modelsMarket segmentationBusiness mathematics & systemsMarket researchMarketing - GeneralMarketing ResearchBusiness & EconomicsMedical / NursingScience/MathematicsEconomics - GeneralGeneral(exploratory and nonparametric)Business & Economics / Marketing / GeneralBusiness & Economics : Economics - GeneralBusiness & Economics : Marketing - GeneralMedical / Generalbusiness administrationbusiness data processing