
Muslim societies in the age of mass consumption
About this book
The papers in this anthology present innovative approaches to a wide range of issues that have, so far, barely received scholarly attention. The topics range from the changing spaces of consumption to Islamic branding, from the marketing of religious music to the consumption patterns of Muslim minority groups.
Details
- OL Work ID
- OL18743105W
Subjects
MuslimsEconomic conditionsConsumption (Economics)ConsumersBranding (Marketing)PsychologyMarketingConsumers, middle eastIslam, economic aspects