Peter Paul Rubens as a designer of title pages

This socio- and media-historical research on Peter Paul Rubens's title page design shows that he consciously developed its traditions. In collaboration with engravers and publishers, Rubens created 48 visual and intellectual masterpieces for a great variety of books which belonged in every seventeenth-century library of rank. His designs were not only advertisements for these works, but also for their authors and publishers, often Balthasar Moretus. Rubens's title pages were repeatedly copied, and their wide distribution contributed immensely to Rubens's fame as a learned artist, antiquarian, humanist and Catholic.--Page 4 of cover.