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Review of Marketing ResearchReview of Marketing Research

Review of Marketing Research2004

Naresh K. Malhotra

Details

First published
2004
OL Work ID
OL1959084W

Subjects

Marketing researchMarketingBUSINESS & ECONOMICSAdvertising & PromotionRechercheManagementGestionSales & marketingIndustrial ManagementManagement ScienceOrganizational Behavior

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Book data from Open Library. Cover images courtesy of Open Library.