Opinion polls and the media
About this book
"A collection of original essays drawing together international research on the media's use of opinion polls, covering both theoretical and methodological approaches"--
Details
- OL Work ID
- OL16564665W
Subjects
Public opinionSOCIAL SCIENCE / Media StudiesPOLITICAL SCIENCE / Public Policy / Cultural PolicyMass media and public opinionPERFORMING ARTS / Television / GeneralPublic opinion pollsMass mediaTV & societyAdvertising & societyPublic opinion & pollsMedia Studies