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Selling Blue ElephantsSelling Blue Elephants

Selling Blue Elephants

How to Make Great Products That People Want Before They Even Know They Want Them Howard Moskowitz and Alex Gofman

Howard R. Moskowitz, Alex Gofman

Details

Publisher
Bhuana Ilmu Populer
Pages
302
ISBN-13
9789790742345
OL Work ID
OL16809727W

Subjects

MarketingNew products

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Book data from Open Library. Cover images courtesy of Open Library.