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Exploring techniques of analysis and evaluation in strategic management

Exploring techniques of analysis and evaluation in strategic management

Veronique Ambrosini, Gerry Johnson, Kevan Scholes

About this book

These articles, which are practical rather than discursive, each deal with an individual tool or technique that is useful for effective strategic management. They are fully cross referenced to the 4th edition of the textbook Exploring Corporate Strategy.

Details

ISBN-13
9780135706800
OL Work ID
OL21181469W

Subjects

Business planningStrategic planningStrategisches ManagementStrategisch managementAufsatzsammlung

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Open Library
Book data from Open Library. Cover images courtesy of Open Library.