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Sales managementSales management

Sales management

Paolo Guenzi

About this book

"International Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; International Sales Management provides unique access to European and international experts, with globally relevant case studies"--

Details

OL Work ID
OL15941341W

Subjects

Sales managementSellingBUSINESS & ECONOMICS / Sales & SellingMarketingBUSINESS & ECONOMICS / ManagementBUSINESS & ECONOMICS / Marketing / General

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Book data from Open Library. Cover images courtesy of Open Library.