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How Stella Saved The Farm A Tale About Making Innovation HappenHow Stella Saved The Farm A Tale About Making Innovation Happen

How Stella Saved The Farm A Tale About Making Innovation Happen

Vijay Govindarajan

4.0(1)on Hardcover

About this book

How Stella Saved the Farm is a simple parable about making innovation happen. Written by the authors of the New York Times bestselling Reverse Innovation: Create Far From Home, Win Everywhere, Vijay Govindarajan and Chris Trimble. This story resonates in organizations of all types—public sector, private sector, and social sector, from mammoth corporations to small organizations employing just a few dozen people. The parable is about a farm in trouble. Bankruptcy, or the grim prospect of being acquired by a hostile competitor, threaten. The farm succeeds only if the team pulls together and innovates. The main characters in the story—Stella, Deirdre, Bull, Mav, Einstein, Rambo, Maisie, and Andrea—are all like people you know, maybe even yourself. The tale includes an unexpected leadership challenge, an ambitious call to action, a bold idea, countless internal obstacles and conflicts, fears, joys, triumphs, and even a love interest. It's a story that can be enjoyed by anyone. How Stella Saved the Farm delivers eight simple lessons to guide innovation initiatives to success. It prepares business leaders to avoid some of innovation's most toxic myths, teaches how to build the right kind of team, and shows how to learn quickly from experience.

Details

OL Work ID
OL17398295W

Subjects

Diffusion of innovationsCreative thinkingTechnological innovationsManagementStrategic planning

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HardcoverOpen Library
Book data from Open Library. Cover images courtesy of Open Library.