International Brand Management Of Chinese Companies Case Studies On The Chinese Household Appliances And Consumer Electronics Industry Entering Us And Western European Markets

International Brand Management Of Chinese Companies Case Studies On The Chinese Household Appliances And Consumer Electronics Industry Entering Us And Western European Markets
Details
- OL Work ID
- OL17398103W
Subjects
Product managementChina, commerceElectronic industriesHouse furnishings industry and tradeChina, foreign economic relations, united statesEurope, foreign economic relations