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Strategic Communications Planning for Public Relations and Marketing

Strategic Communications Planning for Public Relations and Marketing

Laurie J Wilson, Joseph Ogden

5.0(1)on Hardcover

About this book

The basic principles of researched-based strategic planning remain unchanged

Details

OL Work ID
OL26743973W

Subjects

Communication in organizationsCommunication in managementPublic relationsMarketing

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Book data from Open Library. Cover images courtesy of Open Library.