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Jobs to be DoneJobs to be Done

Jobs to be Done

Alexander Osterwalder, Anthony W. Ulwick

3.0(1)on Hardcover

About this book

Why do some innovation projects succeed where others fail? The book reveals the business implications of Jobs Theory and explains how to put Jobs Theory into practice using Outcome-Driven Innovation.

Details

OL Work ID
OL22360515W

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HardcoverOpen Library
Book data from Open Library. Cover images courtesy of Open Library.