Fables, Fashions, and Facts About Advertising

Fables, Fashions, and Facts About Advertising
About this book
"Fables, Fashions, and Facts About Advertising is ideal as a core or supplemental text for courses in marketing communication, journalism, and related disciplines. This volume should also be useful to the tens-of-thousands of business people whose careers are directly or indirectly concerned with advertising."--Jacket.
Details
- OL Work ID
- OL1079770W
Subjects
Advertising