Insanely Simple: The Obsession That Drives Apple's Success

Insanely Simple: The Obsession That Drives Apple's Success2012
Ken Segall · Portfolio · 240 pages
3.7(25)on Hardcover
4.0(3)on Open Library
About this book
Segall played a key role in Apple's resurrection, working closely with Steve Jobs on now-famous advertising campaigns. In "Insanely Simple," he demonstrates why simplicity is such a powerful business weapon.
Details
- Published
- 2012
- Publisher
- Portfolio
- Pages
- 240
- ISBN-13
- 9781591844839