J
James M. Lattin
5 works on record
Works

T1 scaling

Analyzing multivariate data
SPSS Companion for Lattin/Green/Carroll’s Analyzing Multivariate Data (Duxbury Applied)
SPSS Companion for Lattin/Green/Carroll’s Analyzing Multivariate Data (Duxbury Applied)
Individual differences in response to consumer promotions
Individual differences in response to consumer promotions
The dynamics of consumer response to price discounts
The dynamics of consumer response to price discounts