P
Percival White
1887 – 1970
15 works on record
Works
Marketing Research Technique (The Thoemmes Library of Business & Management)
Scientific marketing management, its principles and methods
Market analysis
Marketing research technique
The opinion of professors of technology, health officials, heads of automobile clubs and other associations, engineers and other experts on the ideal motor car
The opinion of professors of technology, health officials, heads of automobile clubs and other associations, engineers and other experts on the ideal motor car
Development and marketing of new products
Development and marketing of new products
Sales quotas
Sales quotas
Scientific marketing management
Scientific marketing management
Business management
Business management
Forecasting, planning and budgeting in business management
Forecasting, planning and budgeting in business management
Motor transportation of merchandise and passengers
Motor transportation of merchandise and passengers
Marketing practice
Marketing practice
How to fly an airplane
How to fly an airplane
Advertising research
Advertising research
Gliding and soaring
Gliding and soaring