Francis Buttle
21 works on record
Works
Customer relationship management
Hospitality marketing
Hotel and food service marketing
Relationship marketing
The co-ordinated management of meaning: a new technology for consumer researchers
The co-ordinated management of meaning: a new technology for consumer researchers
1993
Systemic consumer production: lessons from family therapy
Systemic consumer production: lessons from family therapy
1993
Hospitality Marketing, 3Rd Edn
Hospitality Marketing, 3Rd Edn
Ethical mapping
Ethical mapping
What's wrong with Servqual?
What's wrong with Servqual?
Does ISO 9000 work?
Does ISO 9000 work?
Retail space allocation
Retail space allocation
Is there a role for expectations in SERVQUAL?
Is there a role for expectations in SERVQUAL?
I heard it through the grapevine
I heard it through the grapevine
Customer attachment
Customer attachment
Mid market CRM
Mid market CRM
The coordinated management of meaning
The coordinated management of meaning
The Hughes family
The Hughes family
Systemic consumer production
Systemic consumer production
Marketing communication theory
Marketing communication theory
The effect of mail questionnaire colour on response rate
The effect of mail questionnaire colour on response rate
The effect of signatory status on mail survey response rate
The effect of signatory status on mail survey response rate