M
Martin Eisend
9 works on record
Works
Advances in Advertising Research VIII
Advances in Advertising Research IX
Research Methodology in Marketing
Advances in Advertising Research
Glaubwürdigkeit in der Marketingkommunikation
Empirische Mastertechniken
Dynamic Capabilities and Relationships
Dynamic Capabilities and Relationships
Grundlagen Empirischer Forschung
Grundlagen Empirischer Forschung
Marketingkommunikation
Marketingkommunikation