M
Michael John Baker
22 works on record
Works
The IEBM encyclopedia of marketing
1999
Product strategy and management
1999
The marketing manual
1998
Dictionary of marketing & advertising
1990
Marketing and competitive success
1989
Macmillan dictionary of marketing & advertising
1984
Product policy and management
1976
Marketing new industrial products
1975
Marketing
1974
Marketing strategy and management
Marketing theory
The marketing book
Marketing in adversity
Business and management research
Business and management research
2003
Marketing Introductory Text
Marketing Introductory Text
1997
The market for winter sports facilities in Scotland
The market for winter sports facilities in Scotland
1976
The adoption of industrial products
The adoption of industrial products
1971
Marketing: an introductory text
Marketing: an introductory text
1971
Receptivity to innovation
Receptivity to innovation
1970
Macmillan dictionary of marketing and advertising
Macmillan dictionary of marketing and advertising
Industrial innovation
Industrial innovation
Marketing's Domain
Marketing's Domain