David L. Kurtz

Contemporary business

2009

Services marketing

1998

Contemporary Marketing Wired

1997

CEO

1989

Marketing

1981

Professional selling

1976

Marketing: concepts, issues, and viewpoints

1972

The sales function and its management

1971

Contemporary marketing

Principles Of Contemporary Marketing

New frontiers in agrochemical immunoassay

Study guide Contemporary marketing wired

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Contemporary Marketing (Contemporary Marketing, Chapters 13-20)

1994

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1994

The Sales Management Game, IBM Set

1994

Fundamentals of professional selling

1989

Marketing mastery guide

1981

An academic writer's guide to publishing in business and economic journals

1972

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Contemporary Marketing, Update 2015

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